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SSC Newspaper : SS9 February 2011
12 Strathfield Scene WEEK 1 - 16 March Business Plans and Marketing Plans George Mavros An introduction to the course structure and expectations and discussion of the roles and hierarchy of business plans, marketing plans and sales strategies. WEEK 2 - 23 March Market Segmentation, Pricing Strategies George Mavros How to analyse the market and determine where opportunities exist and set the price of your product or service. WEEK 3 - 30 March USP, Sales Techniques and Elevator Speech George Mavros The fundamentals of sales training – hands on learning. WEEK4-6April Customer Service and OH&S Biljana Stanojcic Learn how to deliver real customer service and your legal responsibilities in OH&S. WEEK 5 - 13 April PRACTICAL Fill in the marketing components of the business plan. WEEK 6 - 20 April What to expect in your first year of operations Biljana Stanojcic Young businesses are tough to predict – get some advice on forecasting cashflows. WEEK 7 - 27 April Interpreting Financial Statements Deeb Aqabani Learn how to read and understand financial statements to make a management decision. WEEK8-4May Setting Financial Goals Deeb Aqabani Setting realistic financial goals is the bottom line in small business. WEEK9-11May PRACTICAL Special guest David Martin Fill in the financial components of the business plan. WEEK10-18May MYOB Part 1 (Invoicing and Payments) and Sustainability Adam Dyson How to use MYOB for invoicing and payments. How to make you business more sustainable. WEEK11-25May MYOB Part 2 (Financial Statements) and Tax Requirements Adam Dyson & ATO Guest Speaker Use MYOB to generate your own financial statements. An ATO representative will explain your tax requirements. WEEK12-1June Business Websites Lynda Gilmore If you’re not on the internet, you don’t exist. The most important things you need to be aware of when setting up your business website. WEEK13-8June Google, Social Media and Public Relations Akash Malik and Joe Sumegi Learn the tricks of the trade to get people noticing your website on Google, Facebook and in the local media. WEEK 14 - 15 June Hiring Staff and CRM Online Lisa von Buren and Janice Johnson So you need staff, how are you going to do it? Tips on ways to manage all your sales leads. STRATHFIELD BUSINESS NETWORK STRATHFIELD BUSINESS NETWORK STRATHFIELD BUSINESS NETWORK STRATHFIELD BUSINESS NETWORK BUSINESS MENTORING con- Strathfield buSineSS network: economic development officer 9748 12 Strathfield Scene february 2011 Special report Presented by: contact strathfield business network: economic development officer 9748 9999 12 Strathfield Scene february 2011 special report